VIDEO: Charity turns dangerous drinking craze into positive health message (From Essex County Standard)
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VIDEO: Charity turns dangerous drinking craze into positive health message
A DANGEROUS drinking craze has been turned into a positive health message by a Colchester-based charity.
The Robin Cancer Trust has turned drinking game NekNominate on its head by launching CheckNominate on social media sites such as Facebook and Twitter.
Instead of challenging people to down a pint of alcohol on film, CheckNominate lays down a gauntlet for men to take the time to check their testicles for signs of cancer before calling on others to do the same.
To find out more visit the Robin Cancer Trust website.
- Read the full story in today's Gazette.
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