The Great British Bake Off’s Richard Burr is more than master of the oven – he is also a master builder.

 

The Federation of Master Builders has seized on his fame to draw attention to the status of master builder, seeing it in particular as an opportunity to encourage more people to take up careers as craftsmen in the construction trade.

 

It is also hoped Richard could help to change some of the more cartoonish impressions of builders.

 

Brian Berry, chief executive of the FMB said: “Our organisation is extremely proud our member, Richard Burr, is challenging stereotypes about builders.

 

“Today’s modern builders are often multi-talented, as demonstrated by Richard’s brilliant performances on the Great British Bake Off.

 

“Unfortunately, many people have a negative impression of what constitutes a builder.

 

“The reality is many builders are highly-qualified, hail from a variety of backgrounds, and carry out a range of complex and difficult projects. We need to rethink the stereotypical image of mud and boots in the building industry, and think instead of building professionals such as Richard Burr.”

 

“The building industry offers young people a diverse and rewarding career and it’s time old-fashioned negative attitudes are changed to reflect the thousands of building professionals who work in the building industry.”

 

The Federation of Master Builders is the UK’s largest trade association in the building industry. Established in 1941 to protect the interests of small and medium-sized building firms, the FMB is independent and non-profit making, lobbying for members’ interests.

 

Brian added: “The FMB is a source of knowledge, professional advice and support for its members.